/*
Theme Name: Fortuna Media
Theme URI: https://fortuna-media.de
Author: Fortuna Media
Description: Klassisches One-Pager-Theme für Fortuna Media (Performance Marketing). Bildet Prospecting, Retargeting, Google Shopping und Über uns/Kontakt auf einer Startseite ab.
Version: 1.0.0
Requires at least: 6.4
Requires PHP: 7.4
Text Domain: fortuna-media
*/

/* =================================================================
   FORTUNA MEDIA — Stylesheet
   Display: Archivo · Body: Hanken Grotesk · Data/Eyebrow: Space Mono
   ================================================================= */

:root{
  --ink:#0b1120;
  --ink-2:#121b30;
  --ink-3:#1b2740;
  --paper:#f7f6f1;
  --paper-2:#ffffff;
  --text:#13182160;     /* fallback only */
  --text-strong:#141922;
  --text-body:#3d4654;
  --text-soft:#697282;
  --line:rgba(16,24,40,.12);
  --line-strong:rgba(16,24,40,.22);

  --brass:#c0863a;
  --brass-2:#d89f4f;
  --brass-soft:#f0d9b0;
  --green:#1f7a63;
  --green-soft:#e3f1ec;

  --on-dark:#eef1f6;
  --on-dark-soft:#9aa6bd;
  --line-dark:rgba(255,255,255,.12);
  --line-dark-2:rgba(255,255,255,.2);

  --max:1200px;
  --radius:18px;
  --radius-lg:26px;
  --radius-xl:34px;

  --font-display:"Archivo","Arial Narrow",sans-serif;
  --font-body:"Hanken Grotesk",system-ui,-apple-system,"Segoe UI",sans-serif;
  --font-mono:"Space Mono",ui-monospace,"SFMono-Regular",monospace;

  --shadow:0 24px 60px rgba(11,17,32,.12);
  --shadow-sm:0 10px 30px rgba(11,17,32,.08);
}

*{box-sizing:border-box}
html{scroll-behavior:smooth}
@media (prefers-reduced-motion:reduce){html{scroll-behavior:auto}}
body{
  margin:0;background:var(--paper);color:var(--text-body);
  font-family:var(--font-body);font-size:17px;line-height:1.62;
  -webkit-font-smoothing:antialiased;text-rendering:optimizeLegibility;
}
a{color:inherit;text-decoration:none}
img{max-width:100%;display:block}
.container{width:min(var(--max),calc(100% - 48px));margin-inline:auto}

/* ---------- Typography ---------- */
h1,h2,h3,h4{font-family:var(--font-display);color:var(--text-strong);margin:0;font-weight:700;line-height:1.04;letter-spacing:-.02em}
h1{font-size:clamp(2.7rem,6vw,5.1rem);font-weight:800;letter-spacing:-.035em}
h2{font-size:clamp(2rem,3.6vw,3.2rem);letter-spacing:-.03em}
h3{font-size:1.32rem;letter-spacing:-.02em}
p{margin:0 0 1rem}
.eyebrow{
  font-family:var(--font-mono);font-size:.74rem;font-weight:700;
  letter-spacing:.22em;text-transform:uppercase;color:var(--brass);
  display:inline-flex;align-items:center;gap:.6rem;margin:0 0 1.1rem;
}
.eyebrow::before{content:"";width:26px;height:1px;background:var(--brass);opacity:.7}
.eyebrow.center{justify-content:center}
.lead{font-size:1.2rem;color:var(--text-body);line-height:1.6}

/* ---------- Buttons ---------- */
.btn{
  --bg:var(--ink);--fg:#fff;--bd:var(--ink);white-space:nowrap;
  display:inline-flex;align-items:center;gap:.6rem;
  font-family:var(--font-body);font-weight:700;font-size:1rem;
  padding:.92rem 1.5rem;border-radius:999px;border:1.5px solid var(--bd);
  background:var(--bg);color:var(--fg);cursor:pointer;
  transition:transform .2s ease,background .2s ease,box-shadow .2s ease,color .2s ease;
}
.btn:hover{transform:translateY(-2px);box-shadow:0 14px 30px rgba(11,17,32,.22)}
.btn .arr{transition:transform .2s ease}
.btn:hover .arr{transform:translateX(3px)}
.btn-brass{--bg:var(--brass);--bd:var(--brass);--fg:#1c1206}
.btn-brass:hover{--bg:var(--brass-2);--bd:var(--brass-2)}
.btn-ghost{--bg:transparent;--fg:var(--text-strong);--bd:var(--line-strong)}
.btn-ghost:hover{--bg:rgba(0,0,0,.03);box-shadow:none}
.btn-ghost-dark{--bg:transparent;--fg:var(--on-dark);--bd:var(--line-dark-2)}
.btn-ghost-dark:hover{--bg:rgba(255,255,255,.06);box-shadow:none}
@media (prefers-reduced-motion:reduce){.btn:hover{transform:none}}

/* ---------- Header ---------- */
.site-header{
  position:sticky;top:0;z-index:60;
  background:rgba(11,17,32,.72);backdrop-filter:blur(16px) saturate(1.2);
  border-bottom:1px solid var(--line-dark);
}
.header-inner{display:flex;align-items:center;justify-content:space-between;gap:1.2rem;padding:14px 0}
.brand{display:flex;align-items:center;gap:.7rem;color:var(--on-dark)}
.brand .mark{flex:none}
.brand .wm{font-family:var(--font-display);font-weight:800;font-size:1.32rem;letter-spacing:-.02em;line-height:1}
.brand .wm small{display:block;font-family:var(--font-mono);font-weight:400;font-size:.6rem;letter-spacing:.32em;color:var(--on-dark-soft);margin-top:3px;text-transform:uppercase}
.nav{display:flex;align-items:center;gap:.1rem}
.nav a{padding:.55rem .7rem;white-space:nowrap;border-radius:999px;color:var(--on-dark-soft);font-weight:600;font-size:.95rem;transition:color .15s,background .15s}
.nav a:hover{color:var(--on-dark);background:rgba(255,255,255,.06)}
.header-cta{display:flex;align-items:center;gap:.8rem}
.header-cta .btn{padding:.72rem 1.2rem;font-size:.95rem}
.menu-btn{display:none;width:46px;height:42px;border:1px solid var(--line-dark-2);background:transparent;border-radius:12px;cursor:pointer;flex-direction:column;gap:5px;align-items:center;justify-content:center}
.menu-btn span{width:20px;height:2px;background:var(--on-dark);border-radius:2px;transition:.25s}
.menu-btn[aria-expanded="true"] span:nth-child(1){transform:translateY(7px) rotate(45deg)}
.menu-btn[aria-expanded="true"] span:nth-child(2){opacity:0}
.menu-btn[aria-expanded="true"] span:nth-child(3){transform:translateY(-7px) rotate(-45deg)}

/* ---------- Hero ---------- */
.hero{position:relative;background:var(--ink);color:var(--on-dark);overflow:hidden;padding:78px 0 96px}
.hero::before{content:"";position:absolute;inset:0;
  background:
    radial-gradient(60% 80% at 78% 12%,rgba(192,134,58,.20),transparent 60%),
    radial-gradient(50% 60% at 12% 90%,rgba(31,122,99,.14),transparent 60%);
  pointer-events:none}
.hero-grid{position:relative;display:grid;grid-template-columns:1.05fr .95fr;gap:54px;align-items:center}
.hero-tag{font-family:var(--font-mono);font-size:.74rem;letter-spacing:.22em;text-transform:uppercase;color:var(--brass-2);display:inline-flex;align-items:center;gap:.6rem;margin-bottom:1.4rem}
.hero-tag::before{content:"";width:26px;height:1px;background:var(--brass-2);opacity:.8}
.hero h1{color:#fff}
.hero h1 .hl{color:var(--brass-2);position:relative;white-space:nowrap}
.hero-sub{font-size:1.22rem;color:var(--on-dark-soft);max-width:520px;margin:1.5rem 0 0;line-height:1.6}
.hero-actions{display:flex;flex-wrap:wrap;gap:.9rem;margin:2.2rem 0 0}
.hero-meta{display:flex;flex-wrap:wrap;gap:1.6rem;margin-top:2.4rem;padding-top:1.7rem;border-top:1px solid var(--line-dark)}
.hero-meta div{display:flex;flex-direction:column}
.hero-meta strong{font-family:var(--font-display);font-size:1.7rem;font-weight:800;color:#fff;line-height:1}
.hero-meta span{font-family:var(--font-mono);font-size:.68rem;letter-spacing:.14em;text-transform:uppercase;color:var(--on-dark-soft);margin-top:.45rem}

/* ---------- Loop diagram (signature) ---------- */
.loop-wrap{position:relative;display:grid;place-items:center;min-height:440px}
.loop{position:relative;width:min(440px,86vw);aspect-ratio:1}
.loop-core{
  position:absolute;inset:24%;border-radius:50%;
  background:linear-gradient(160deg,#1a2540,#0e1628);
  border:1px solid var(--line-dark-2);
  display:grid;place-content:center;text-align:center;z-index:3;
  box-shadow:inset 0 1px 0 rgba(255,255,255,.06),0 30px 60px rgba(0,0,0,.4);
}
.loop-core .k{font-family:var(--font-display);font-weight:800;font-size:2rem;color:var(--brass-2);line-height:1}
.loop-core .l{font-family:var(--font-mono);font-size:.62rem;letter-spacing:.18em;text-transform:uppercase;color:var(--on-dark-soft);margin-top:.4rem}
.loop-ring{position:absolute;inset:0}
.loop-orbit{fill:none;stroke:var(--line-dark-2);stroke-width:1;stroke-dasharray:3 7}
.loop-orbit-glow{fill:none;stroke:var(--brass);stroke-width:2;stroke-linecap:round;opacity:.85;
  stroke-dasharray:80 900;animation:orbit 6s linear infinite}
@keyframes orbit{to{stroke-dashoffset:-980}}
.loop-node{position:absolute;width:118px;left:50%;top:50%;transform:translate(-50%,-50%);
  background:rgba(18,27,48,.92);border:1px solid var(--line-dark-2);border-radius:14px;
  padding:.7rem .5rem;text-align:center;backdrop-filter:blur(4px);z-index:2}
.loop-node .ic{width:24px;height:24px;margin:0 auto .35rem;color:var(--brass-2)}
.loop-node .nm{font-family:var(--font-body);font-weight:700;font-size:.78rem;color:#fff;line-height:1.15}
.loop-node .ph{font-family:var(--font-mono);font-size:.56rem;letter-spacing:.1em;text-transform:uppercase;color:var(--on-dark-soft);margin-top:2px}
.loop-node.n1{top:6%}
.loop-node.n2{top:50%;left:96%}
.loop-node.n3{top:94%}
.loop-node.n4{top:50%;left:4%}
@media (prefers-reduced-motion:reduce){.loop-orbit-glow{animation:none;opacity:.5;stroke-dasharray:3 7}}

/* ---------- Logo strip ---------- */
.strip{background:var(--ink-2);color:var(--on-dark-soft);padding:22px 0;border-top:1px solid var(--line-dark);border-bottom:1px solid var(--line-dark)}
.strip-inner{display:flex;align-items:center;justify-content:space-between;gap:2rem;flex-wrap:wrap}
.strip-inner .label{font-family:var(--font-mono);font-size:.7rem;letter-spacing:.16em;text-transform:uppercase;white-space:nowrap}
.strip-items{display:flex;flex-wrap:wrap;gap:1.4rem 2.4rem;align-items:center}
.strip-items span{font-family:var(--font-display);font-weight:700;font-size:1.05rem;color:var(--on-dark);opacity:.62}

/* ---------- Sections ---------- */
.section{padding:96px 0}
.section-head{max-width:680px;margin:0 0 56px}
.section-head.center{margin-inline:auto;text-align:center}
.section-head p{font-size:1.15rem;color:var(--text-body);margin-top:1rem}

/* ---------- Services ---------- */
.svc-grid{display:grid;grid-template-columns:repeat(2,1fr);gap:22px}
.svc{
  position:relative;background:var(--paper-2);border:1px solid var(--line);
  border-radius:var(--radius-lg);padding:34px 32px;overflow:hidden;
  transition:transform .22s ease,box-shadow .22s ease,border-color .22s ease;
}
.svc:hover{transform:translateY(-4px);box-shadow:var(--shadow);border-color:var(--line-strong)}
@media (prefers-reduced-motion:reduce){.svc:hover{transform:none}}
.svc .num{font-family:var(--font-mono);font-size:.72rem;letter-spacing:.14em;color:var(--brass);position:absolute;top:24px;right:28px}
.svc-ic{width:54px;height:54px;border-radius:14px;background:var(--ink);color:var(--brass-2);display:grid;place-items:center;margin-bottom:22px}
.svc-ic svg{width:26px;height:26px}
.svc h3{margin-bottom:.6rem}
.svc p{color:var(--text-body);margin:0;font-size:1rem}
.svc .tags{display:flex;flex-wrap:wrap;gap:.4rem;margin-top:1.1rem}
.svc .tags span{font-family:var(--font-mono);font-size:.68rem;letter-spacing:.06em;color:var(--text-soft);background:var(--paper);border:1px solid var(--line);border-radius:999px;padding:.3rem .6rem}

/* ---------- Flow / how it works ---------- */
.flow{background:var(--ink);color:var(--on-dark)}
.flow .section-head h2{color:#fff}
.flow .section-head p{color:var(--on-dark-soft)}
.flow-steps{display:grid;grid-template-columns:repeat(4,1fr);gap:0;margin-top:30px;border:1px solid var(--line-dark);border-radius:var(--radius-lg);overflow:hidden}
.flow-step{padding:30px 26px;border-right:1px solid var(--line-dark);position:relative;background:linear-gradient(180deg,rgba(255,255,255,.02),transparent)}
.flow-step:last-child{border-right:0}
.flow-step .st{font-family:var(--font-mono);font-size:.72rem;letter-spacing:.16em;color:var(--brass-2);margin-bottom:1rem}
.flow-step h3{color:#fff;font-size:1.18rem;margin-bottom:.5rem}
.flow-step p{color:var(--on-dark-soft);font-size:.96rem;margin:0}
.flow-note{margin-top:28px;display:flex;align-items:center;gap:1rem;flex-wrap:wrap;
  background:rgba(192,134,58,.1);border:1px solid rgba(192,134,58,.3);border-radius:var(--radius);padding:18px 24px}
.flow-note strong{color:var(--brass-2);font-family:var(--font-display);font-weight:700}
.flow-note p{margin:0;color:var(--on-dark);font-size:1.02rem}

/* ---------- Value / why ---------- */
.why-grid{display:grid;grid-template-columns:1fr 1fr;gap:54px;align-items:center}
.why-list{display:grid;gap:18px;margin-top:8px}
.why-item{display:flex;gap:16px;align-items:flex-start}
.why-item .chk{flex:none;width:34px;height:34px;border-radius:10px;background:var(--green-soft);color:var(--green);display:grid;place-items:center}
.why-item .chk svg{width:18px;height:18px}
.why-item h4{font-family:var(--font-display);font-size:1.08rem;margin:0 0 .25rem}
.why-item p{margin:0;color:var(--text-body);font-size:.98rem}
.why-card{background:var(--ink);color:var(--on-dark);border-radius:var(--radius-xl);padding:42px 38px;position:relative;overflow:hidden}
.why-card::before{content:"";position:absolute;inset:0;background:radial-gradient(70% 60% at 80% 0,rgba(192,134,58,.18),transparent 60%)}
.why-card .q{position:relative;font-family:var(--font-display);font-weight:700;font-size:1.55rem;line-height:1.3;color:#fff;letter-spacing:-.02em}
.why-card .by{position:relative;margin-top:1.5rem;font-family:var(--font-mono);font-size:.74rem;letter-spacing:.12em;text-transform:uppercase;color:var(--brass-2)}
.why-stats{position:relative;display:flex;gap:2rem;margin-top:2.2rem;padding-top:1.6rem;border-top:1px solid var(--line-dark)}
.why-stats div strong{display:block;font-family:var(--font-display);font-weight:800;font-size:1.9rem;color:#fff;line-height:1}
.why-stats div span{font-family:var(--font-mono);font-size:.64rem;letter-spacing:.12em;text-transform:uppercase;color:var(--on-dark-soft);margin-top:.4rem;display:block}

/* ---------- Audience split ---------- */
.split{display:grid;grid-template-columns:1fr 1fr;gap:22px}
.split-card{background:var(--paper-2);border:1px solid var(--line);border-radius:var(--radius-lg);padding:38px 34px}
.split-card .eyebrow{margin-bottom:1.2rem}
.split-card h3{font-size:1.6rem;margin-bottom:.7rem}
.split-card ul{list-style:none;padding:0;margin:1.4rem 0 0}
.split-card li{display:flex;gap:.7rem;align-items:flex-start;padding:.5rem 0;border-top:1px solid var(--line);color:var(--text-body)}
.split-card li::before{content:"→";color:var(--brass);font-weight:700;flex:none}

/* ---------- CTA band ---------- */
.cta{background:var(--ink);color:var(--on-dark);border-radius:var(--radius-xl);padding:64px 56px;position:relative;overflow:hidden;text-align:center}
.cta::before{content:"";position:absolute;inset:0;background:radial-gradient(60% 100% at 50% 0,rgba(192,134,58,.2),transparent 65%)}
.cta>*{position:relative}
.cta h2{color:#fff;max-width:680px;margin:0 auto .9rem}
.cta p{color:var(--on-dark-soft);max-width:540px;margin:0 auto 2rem;font-size:1.12rem}

/* ---------- Contact ---------- */
.contact-grid{display:grid;grid-template-columns:.9fr 1.1fr;gap:54px;align-items:start}
.contact-info p{color:var(--text-body)}
.contact-rows{margin-top:1.8rem;display:grid;gap:1rem}
.contact-row{display:flex;align-items:center;gap:14px}
.contact-row .ic{width:42px;height:42px;border-radius:12px;background:var(--paper-2);border:1px solid var(--line);display:grid;place-items:center;color:var(--brass)}
.contact-row .ic svg{width:20px;height:20px}
.contact-row a,.contact-row span{font-weight:600;color:var(--text-strong)}
.contact-row small{display:block;font-family:var(--font-mono);font-size:.66rem;letter-spacing:.12em;text-transform:uppercase;color:var(--text-soft);font-weight:400}
.form{background:var(--paper-2);border:1px solid var(--line);border-radius:var(--radius-xl);padding:34px 32px;box-shadow:var(--shadow-sm)}
.form-row{display:grid;grid-template-columns:1fr 1fr;gap:16px}
.field{margin-bottom:16px;display:flex;flex-direction:column}
.field label{font-weight:700;font-size:.86rem;color:var(--text-strong);margin-bottom:.45rem}
.field input,.field textarea{font:inherit;font-size:1rem;padding:.8rem .9rem;border:1.5px solid var(--line-strong);border-radius:12px;background:var(--paper);color:var(--text-strong);transition:border-color .15s,box-shadow .15s}
.field input:focus,.field textarea:focus{outline:none;border-color:var(--brass);box-shadow:0 0 0 4px rgba(192,134,58,.16)}
.field textarea{min-height:120px;resize:vertical}
.form .btn{width:100%;justify-content:center;margin-top:.4rem}
.form .micro{font-family:var(--font-mono);font-size:.7rem;color:var(--text-soft);margin:.9rem 0 0;text-align:center;letter-spacing:.04em}

/* ---------- Footer ---------- */
.footer{background:var(--ink);color:var(--on-dark-soft);padding:64px 0 28px;border-top:1px solid var(--line-dark)}
.footer-top{display:grid;grid-template-columns:1.6fr 1fr 1fr 1fr;gap:36px;padding-bottom:40px;border-bottom:1px solid var(--line-dark)}
.footer .brand{color:#fff;margin-bottom:1rem}
.footer-col h5{font-family:var(--font-mono);font-size:.7rem;letter-spacing:.16em;text-transform:uppercase;color:var(--on-dark-soft);margin:0 0 1rem;font-weight:400}
.footer-col a{display:block;color:var(--on-dark);opacity:.8;margin:.5rem 0;font-size:.95rem;transition:opacity .15s,color .15s}
.footer-col a:hover{opacity:1;color:var(--brass-2)}
.footer-about{max-width:300px;font-size:.95rem;line-height:1.6}
.footer-bottom{display:flex;justify-content:space-between;align-items:center;gap:1rem;flex-wrap:wrap;padding-top:24px;font-family:var(--font-mono);font-size:.72rem;letter-spacing:.04em}
.footer-bottom a{color:var(--on-dark);opacity:.8;transition:opacity .15s,color .15s}
.footer-bottom a:hover{opacity:1;color:var(--brass-2)}

/* ---------- Reveal animation ---------- */
.reveal{opacity:0;transform:translateY(22px);transition:opacity .7s ease,transform .7s ease}
.reveal.in{opacity:1;transform:none}
@media (prefers-reduced-motion:reduce){.reveal{opacity:1;transform:none;transition:none}}

/* ---------- Responsive ---------- */
@media (max-width:980px){
  .nav{display:none;position:absolute;top:72px;left:24px;right:24px;flex-direction:column;align-items:stretch;
    background:var(--ink-2);border:1px solid var(--line-dark);border-radius:var(--radius-lg);padding:14px;gap:4px}
  .nav.open{display:flex}
  .nav a{padding:.85rem;text-align:center}
  .menu-btn{display:flex}
  .header-cta .btn:not(.menu-btn){display:none}
  .hero-grid,.why-grid,.contact-grid{grid-template-columns:1fr;gap:42px}
  .loop-wrap{min-height:400px;order:-1}
  .svc-grid,.split{grid-template-columns:1fr}
  .flow-steps{grid-template-columns:1fr 1fr}
  .flow-step:nth-child(2){border-right:0}
  .flow-step:nth-child(1),.flow-step:nth-child(2){border-bottom:1px solid var(--line-dark)}
  .footer-top{grid-template-columns:1fr 1fr}
  .section{padding:72px 0}
}
@media (max-width:560px){
  body{font-size:16px}
  .container{width:calc(100% - 36px)}
  .flow-steps{grid-template-columns:1fr}
  .flow-step{border-right:0;border-bottom:1px solid var(--line-dark)}
  .flow-step:last-child{border-bottom:0}
  .form-row{grid-template-columns:1fr}
  .footer-top{grid-template-columns:1fr}
  .cta{padding:44px 28px}
  .why-card{padding:32px 26px}
  .hero-meta{gap:1.2rem}
}

@media (max-width:560px){
  .loop{width:min(300px,80vw)}
  .loop-node{width:92px;padding:.55rem .35rem}
  .loop-node .nm{font-size:.72rem}
  .loop-node .ph{font-size:.52rem}
  .loop-node.n2{left:90%}
  .loop-node.n4{left:10%}
  .loop-wrap{min-height:340px;padding:0 6px}
}